ABSTRACT

Execution (Giuseppe Monti)

The article defines execution, that is execution of working procedures and activities required in order to get companies' aims and meet business success. Good results can be achieved only when it is possible defining in details how to attain the required objectives, which kind of resources, activities, processes and tools must be made use of and even when partial results are more and more audited and reviewed.
Companies have four spheres of action or prospects, in conformity with Balanced Scorecard:

• Financial prospect: we should wonder which kind of responsibility we have to take to our shareholders and what they expect of us;
• Customers prospect: who are our customers and what do they request from us? Which is our Value proposition? Is it Customer Intimacy, Product Leadership or Operational Excellence?
• Internal procedures prospect: which stage of our procedures can be improved can be improved in order to make our Value proposition effective?
• Employees' learning and growth prospect: have we got human capital, in order to get aims defined in last three prospects, that is knowledges, competencies and motivation? Have we got Information capital, organisational capital , leadership, teamwork?